
Experts in
DIRECT
RESPONSE
MARKETING
AN EFFECTIVE MEDIA STRATEGY FOR ALL MEDIA CHANNELS
OUR SERVICES
CREATIVE
STRATEGY
PRODUCE
COMMERCIALS
MEDIA BUYING
& PLANNING
CAMPAIGN MONITORING
CALL CENTRE
SUPPORT

Over the years we've learned a few things ...
Not all advertising is the same
OUR STORY
We are a passionate team of seasoned multi-media and film production professionals specializing in direct response marketing (DRM). M&M Pictures has almost 20 years’ experience in DRM. We have seen first-hand how this sales technique fuels direct growth for our clients.
The creative thinking behind DR commercials is very different from that of conventional advertising.
Because we could monitor audiences’ responses with the flighting of each of our commercials over the years we can help clients with…

PROVEN
response-generating
techniques

SPOT ON
new / first campaigns

COMPELLING
messaging to drive
measurable results

SAVE time and money
on advertising campaigns

Media channels
and slots
that DELIVER

See a QUICK
return on investment

WHAT WE DO
We guide our clients through the entire value chain of direct response advertising and have a proud and proven track record of:
// Creating response-generating techniques // Developing compelling messages to drive measurable results // Developing creative strategies // Conceptualizing winning DRM campaigns // Producing commercials that are of an impeccable technical standard // Combining short and long-form direct response commercials that increase results // Selecting the right media channels // Media planning, buying, and scheduling // Campaign monitoring and evaluation // call centre sourcing and/or support
We conceptualize, produce, and schedule the commercials on the best-performing media channels in order to help our clients to:
// Increase sales and customer numbers // Generate high-quality leads // Drive direct sales // Create new leads every day for call centers // Drive customers to a retail location // Lead people to their website // Build brand awareness while growing the business

RADIO

TELEVISION

DIGITAL INTERNET MARKETING

All brands can benefit
Direct Response Marketing will complement and support existing corporate campaigns to become more successful
OUR WORK
We have a wealth of experience in running successful campaigns in the life insurance and health care industries. DRM can benefit all brands.
OUR CLIENTS
Over the years we have helped a vast array of companies with their advertising and promotional campaigns.

































OUR TEAM

Bedelia Basson
Content and creative producer with more than 25 years experience. Media strategist and lead generating specialist.

Luntu Makanda
Content producer and production manager with more than 15 years experience. Commercial scriptwriter and translator

Morné Andrews
Corporate marketing strategist. Video producer, editor and animator with more than 15 years experience.

Jaco Meintjies
Digital Internet marketing specialist. Providing IT solutions for more than 20 years.

CONTACT US
Morné Andrews
072 128 7725
Bedelia Basson
082 570 6443
Menlo Park / Waterkloof
Pretoria